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New Content, New Google Ranking?

If you own or run a business or are otherwise invested in where a company ranks on Google’s search engine result page, you may notice that it can feel impossible to move to that coveted first spot on the first page. When you consider that few people look past...

What Exactly Is Email Marketing?

Throughout the last decade, more and more things have moved online. When the coronavirus pandemic hit, even more things moved online, from school to shopping to even some doctor’s appointments. Though there are still lots of things you do in person, a lot of the...

How SEO Content Works For You

Back when I was in college, I had a string of bad luck with cellphones. I accidentally shut mine in the car door and effectively destroyed it as I was on my way to work early one morning, and my parents had been clear: I was to buy my next phone on my own dime. I...

What Not to Do When Email Marketing

While it may seem that everyone in the world is on social media, even more have email addresses, and even more of these people will check their emails more than their social media feeds. Email marketing is a great way to advertise your business, get out news about new...

Why Does SEO Matter?

My cousin, sister, and I were recently discussing what we refer to as “Newton’s fourth law,” which we say states that when you do the bare minimum for a test or paper, it will be much more difficult than you thought, but if you study for weeks in...

Preventing Website Hacks

In general, people engage in preventative measures every day. We study for tests so we do not fail, wear our seatbelts in cars, brush our teeth to prevent cavities, and so on. The good news about website hacks is that there are proven ways to help prevent them, the...